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How Much Should You Be Making From Your Adsense Site?
 by: Stuart Drew

“More than I am!” is no doubt your answer to this question.

You’ve got stacks of great keyword rich optimized copy on your Adsense website, tweaked your code, monitored your adsense stats, and you’re still not making enough to give up your day job.

Why not? you’ve heard all the stories about people making tens of thousands of dollars a month from their adsense websites. What are they doing that you’re not?

Conventional wisdom suggests that adsense websites with a reasonable amount of traffic can make around $10 per page per year.

So if you have an adsense website with 100 pages, with reasonable backlinks and search engine positioning, you could make around $1,000 per year. Not really enough to give up your day job, is it?

Now there are a few ways you can try to increase this:

First, and most obvious, is increase your click through rate - study your adsense websites logs, try to work out which ads are more successful, which pages get no clicks? What can you do to them to make them more like the pages that do get clicks?

Secondly, increase the amount of content - more pages means more page views, means more clicks (in theory, anyway). Keep updating your site with relevant, interesting content (daily, if possible). The more you offer your visitors, the more likely they are to come back. And the more page views you have, the better the chance someone will click one of your ads.

Thirdly, look at the value of the keywords you are targeting. Obviously, you’d rather have people clicking on ads that pay you $0.50 per click, than ads which are only paying you $0.10. Use the bid tool at overture to find higher paying keywords within your niche, and write articles targetting those keywords. (Remember, keep the articles useful though!)

Remember, it takes considerable time and effort to have a successful adsense website. It’s not something that can be achieved overnight, and anyone who tells you that you can make thousands overnight from an adsense website is either trying to sell you something, or simply deluded.

About The Author Stuart Drew is a part time web developer, part time dialysis patient, and full time stay at home dad. His website (among others), is www.pimpmypagerank.com, where you can learn all about generating adsense revenue.

This article was posted on April 05, 2006